10 strategic steps to make personal Blog a successful brandThese years the group off and floating Ch

by this time, the wise and the wise left

for entrepreneurs, the first should have is to adapt to the environment, evolution of their own ability. Today, this level of challenge is not really big. Each crisis, will destroy a batch of people, a batch of enterprises, but will achieve a group of giants. Wealth is redistributed in the crisis.

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1 Make it maintained New: your Blog is not your site, you must often provide fresh content and unique point of view, you must be careful management in deep mining instead of using conventional means to free what a reader.

2, the sound of his own voice Give it Voice Blog: you must have a firm voice: voices from the real person, for one thing you must have their own attitude; for you to provide information and content must be real, vivid, high grade, wide.

3, Say it Often continuously updated: do at least once a week to update, every few days the best. First of all, locate where your Blog focuses, focus on the focus of that field, attract attention and interest; and provide exclusive information from time to time.

4, try interactive communication Ask for Feedback: the success of the Blog will encourage readers to participate in the review mechanism or feedback from readers, don’t be afraid of criticism and debate, observe them in what to say, what they want to express the potential, grasp their preferences, to better adjust your the contents of their voices, this is a personal customer relationship management of the basic requirements.

5, share of information assets Share the Wealth: to recognize your readers from all walks of life, they have a variety of interest, you should maximize to provide the information they need, the external site links such as a theme of the information link, similar content.

6, concise for the United States Keep it Simple: take the time to design a simple and beautiful for your Blog page, give up those fancy and not real design; the real page download speed in the first place, to make your text easy to read, easy to search your document. It must be remembered that brevity is beauty.

7, armed with your readers Equip Your Readers: not proficient in everyone like you, your readers may not know XML, do not know do not know RSS, Blog extends the various advanced technology — you have to do, is the most popular language to tell them what is it some technology, let them know what benefits, provide a method for their use, such as writing a note to tell them how to use the RSS function to use NewsReader, you must first tell them where to download this software. It’s best to create mailing lists so that your readers can keep in sync with your content through EMail.

8, multi channel communication P>

for business and entrepreneurship, we can’t determine the environment, only adapt to the environment. For entrepreneurs and investors, the most important thing is to adapt to the environment, and must not complain. Because it is useless to complain, rather than retreat webs.

in 2000 -2001, China’s first wave of Internet bubble burst, experienced a whole industry group out. Just one year, Ding Lei Zhang Zhaoyang, the young Internet Evangelist, straight from the peak trough. Laughed at by Schadenfreude, was hit.

in these people’s eyes, there is danger only organic. Complaint is the self avoidance of the weak.

at this time, who wants to say that he is doing the Internet, must be a liar.

that’s what evolution means. Giraffe is not old with neck and neck long, but only a long neck of giraffe in order to survive better. Entrepreneurship is the battlefield of evolution.

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today, I’d like to talk to you all about the business Gang destruction story I saw in these years, and how heroes came back from the ruins.

a stable environment, it’s called an artificial sterile laboratory. If there is only sunny weather, there is no wind and rain, that is drought. If we had no winter, the spring time, the field is full of bugs.

how bad was it then? The NetEase was below $1, suspended for months. At that time, in the NetEase elevator late at night, someone saw the boss carrying a bottle of wine, a face confused. Ma Huateng was looking for people who wanted to sell the Tencent for $1 million, but nobody wanted to.

someone with certainty to me, now an Internet gangster, at that time for investment, is really "begging" investors, is kneeling.

China today’s enterprise big coffee, mainly two wave of people, a wave is to seize the Internet dividend came over, and the other is to carry on 2003 -2004 macro-control and economic crisis in 2008 people. Especially after the 2008 crisis, but also to seize the 2009 after the outbreak of financial leverage these groups of people, becoming the biggest winner.

China today’s enterprise big coffee, mainly two wave of people, a wave is to seize the Internet dividend came over, and the other is to carry on 2003 -2004 macro-control and economic crisis in 2008 people. Especially after the 2008 crisis, but also to seize the 2009 after the outbreak of financial leverage these groups of people, becoming the biggest winner.

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